KOLKAYTA: Tobacco
to hospitality major ITC Ltd is suing the man ad Suhel Seth and secular for Rs
200 rupees for what the company claimed were "defamatory" tweets, and
newspaper articles against the ITC and its chairman, YC Deveshwar. The
two suits, each asking Rs 100 lakh as compensation have been filed in courts in
Bangalore and Kolkata.
ITC officials say
that Seth is making such comments since the company's contract with him and his
firm were terminated at the end of 2007. Set
firm Equus is used to handle advertising of the company from 2002 to 2005, and
thereafter he was connected with the company for another two years.
Although the ITC
filed the first lawsuit against Seth in the Bangalore City Civil Court, the
second was recently sued the Calcutta High. Seth
confirms that the ITC has two cases against him and sought damages of Rs 100
lakh in Bangalore. He
said that he did receive a complaint details of a lawsuit against Calcutta
High.Summer message on Twitter by Seth says: "YC Deveshwar ITC was
sterling track record at all costs avoid retirement ... he could also be
offered Maosits (sic!), but then ...." Another
tweet reads: "YC Deveshwar, ITC has just been nominated Chairman ETERNUS
(sic!) ... Remember to honor ..." Seth
recently removed some of his comments on Deveshwar from Twitter.
Five days ago he
posted this tweet: "I wish that my account is constantly hacked ... some of
the tweets attributed to me, unfortunately not my ... take
the steps! "ITC officials say that he kept all the records of old Seth
tweets that it has sufficient evidence and, accordingly, has filed two suits.When
contacted, a representative of ITC said: "The matter is sub judice and,
therefore, we can not share details of his company was locking with the ITC,
and it was decided not to renew his contract since he was an attempt to
discredit the company ... top managers
collectively expressed their deep resentment toward his continuing defamatory
statements, and we therefore decided to file a lawsuit. "In an email
reply, Seth told ET on Sunday, "a claim in Bangalore belongs to the post,
Twitter said they had treated me," Yogi Devesh course will teach insider
trading at Tihar Business School "This is very important. note
that the chirp has nothing to do with the ITC, and is there any mention of the
ITC in a tweet as seen from above! As
for my course of action, my lawyers will do needful. "
This position is
no longer available in Seth's Twitter account. Seth,
a weekly column he writes for a newspaper Calcutta (he was answering questions
from readers on smoking), said: "... If all else fails, go to the ITC for
36 Chowringhee, Calcutta and ask for some yoga Deveshwar advice. Remember, what
he does himself ITC to give up cigarettes and diversification in the bingo and
clothes so that he could help, too! "Seth advertising agency Equus used to
work for the hotel business ITC.
People familiar
with the matter said that, losing your hotel bill, Seth turned to other
companies for advertising contracts, ITC, which did not materialize. However,
Seth denies this: "Let me say that Equus Advertising was handling business
hotels to ITC and ITC Equus did not come to any business: the then
director-in-charge of the division of hotels asked to work on Equus brand
hotels."
"I ceased to
be CEO of Equus, in January 2006 to begin Counselage (and after that nothing to
do with the everyday functioning of Equus which is a well known fact in the
industry) and from day one of my clients were the Taj group of hotels among
others, so there is no speech
about my approach ITC or any of its subsidiaries and the statements of the
so-called sources in ITC strategy, as reject and false. " Currently,
ITC is working with agencies such as JWT, O & M and rediffusion.
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